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How hiring a PR agency will help your business growth - Mumbai
Tuesday, 25 June, 2019
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Item details
City:
Mumbai, Maharashtra
Offer type:
Offer
Price:
Rs 122,018
Item description
Every business must undertake a demand generation exercise for
its products or services. Demand generation includes the
following 4 types of impacts – Impact initiation, Impact
intensification, Impact extension and Impact retention. A well-
defined demand generation process should have components to
support all four types of impact.
The promotional tools available for these impacts include
advertising, publicity, sales promotion, and personal selling. Each
of these has its pros and cons. Whereas advertising and personal
selling is expensive and can lead to issues concerning
authenticity, there is little control over how publicity permeates
society – whatever be the result of each promotion, positive or
negative, it may not last even as long as each is ongoing.
Email - info@mediamantra.net
Contact no - 9990795002
URL - httpwww.mediamantra.net
its products or services. Demand generation includes the
following 4 types of impacts – Impact initiation, Impact
intensification, Impact extension and Impact retention. A well-
defined demand generation process should have components to
support all four types of impact.
The promotional tools available for these impacts include
advertising, publicity, sales promotion, and personal selling. Each
of these has its pros and cons. Whereas advertising and personal
selling is expensive and can lead to issues concerning
authenticity, there is little control over how publicity permeates
society – whatever be the result of each promotion, positive or
negative, it may not last even as long as each is ongoing.
Email - info@mediamantra.net
Contact no - 9990795002
URL - httpwww.mediamantra.net
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